Section G-2

Hungry by Association: The Conditioned Motivating Operation Behind TV Ad Cravings

Hungry by Association: The Conditioned Motivating Operation Behind TV Ad Cravings

Put your knowledge of motivating operations to the test. PTB co-founder Dana Meller dives into a specific type of CMO and explains how seemingly innocuous visuals on TV ads can trigger a state of deprivation for the advertised item, resembling the effects of an unconditioned motivating operation. Dana presents an intriguing example highlighting the process of pairing and the associations that can unexpectedly ignite intense cravings.

Refer to BCBA® Task List (5th ed.) Sections B-12: Define and provide examples of motivating operations and G-2 Use interventions based on motivating operations and discriminative stimuli.

Hungry by Association: The Conditioned Motivating Operation Behind TV Ad Cravings Read More

BCBA® Mock Exam Question: Identify the Intervention's Reinforcement Schedule

Breaking Down a BCBA® Mock Exam Question: Identify the Intervention’s Reinforcement Schedule

Test your behavior-change procedures skills with PTB co-founder Dana Meller as she breaks down a BCBA® mock exam question about the differences between contingent and non-contingent schedules, focusing on an antecedent-based, response-independent schedule of reinforcement.

Refer to BCBA® Task List (5th ed.) Sections G-2: Use interventions based on motivating operations and discriminative stimuli and G-14: Use reinforcement procedures to weaken behavior (e.g., DRA, FCT, DRO, DRL, NCR).

Breaking Down a BCBA® Mock Exam Question: Identify the Intervention’s Reinforcement Schedule Read More

Antecedent Intervention: Increasing Compliance with the Art of Timing

Antecedent Intervention ➠ Increasing Compliance with the Art of Timing

PTB co-founder Dana Meller discusses the high-probability request sequence (high-p). Learn how the high-p serves as an effective antecedent intervention and compliance-building strategy.

Refer to BCBA® Task List (5th ed.) Sections G-2: Use interventions based on motivating operations and discriminative stimuli; and G-13: Use the high-probability instructional sequence.

Antecedent Intervention ➠ Increasing Compliance with the Art of Timing Read More

Shopping Cart

DAYS LEFT TO PASS

Exam Changes to 6th Ed TCO on Jan. 1, 2025

Days : Hours : Minutes : Seconds

PASS IN 2024
Scroll to Top